Who?
BIO
I’m Samuli, 33, a versatile marketing professional and freelance travel writer. My expertise covers planning and creating content for websites, social media, and various advertising platforms.
I’ve gained experience in digital marketing for dozens of companies across both B2C and B2B sectors and from a wide range of industries.

This and that
Services
My skill set fits a wide range of marketing needs. At the very least, I can help with the following:
Ideation
Advertising concepts, brand wording, social media calendars, refining customer journeys etc.
SEO
Search‑engine‑optimized blog posts, SEO editing for landing pages, and planning website sitemaps.
advertising materials
Content for Google and social media campaigns, planning landing page, banner, and print ad contents.
Copywriting
Travel stories, press releases, social media posts, website content, and related writing tasks.
Photography
Images for travel stories. And why not for other needs too.
Project management
Bringing larger marketing projects into practice as the lead for your team or coordinating other freelancers.

a wanderer at work
Travel writing
As a lifelong wanderer and seasoned traveler, I occasionally find myself at the far edges of the world. On these journeys, I tend to carry a pen, a notebook, a camera, and a desire to inspire.
You may have come across my travel stories in the Finnish travel magazine Mondo so far. From time to time, I also share updates and reflections on my blog.
Copy with Character
As an experienced copywriter, I naturally create written content for brands across a wide range of industries.
What defines my style is colourful, playful writing with a subtle wink. My toolkit includes visual language, wordplay, and a touch of self‑irony. That’s why I’m often at my best when turning the driest topics into more engaging, entertaining stories.
Blog
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Brilliant stupidity: Video Game CV
To stand out in the current job market, I knew I had to create something truly unique. This time I took things to more epic proportions and…
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Kazakhstan’s Surprising Cocktail Scene: 6 Amazing Cocktail Bars in Almaty
One might not easily believe the charm of the nightlife found in Kazakhstan’s former capital, Almaty. Nowadays, the mountainous Central Asian city boasts a selection of fine…
Ask away!
Congratulations — you made it all the way to the bottom of my page. Something many website owners probably wish would happen on their own sites, too.
So, what brings you here today? Looking for fresh perspective on your marketing, or someone to bring your ideas to life? Send your questions through the form.
